How to get your research to the media

Have you ever wanted to extend the reach of your research? In the media, at events, or anywhere else? Then this is the workshop for you. Among other things, we will look at:

• News: When does research get picked up by the media or a wider audience?
• Goal and audience: What do I want to achieve and who am I targeting?
• Media: what channels or events can I target to get my message out? (+ how to get into contact with a journalist)
• Wow factor: How do I wrap my research into a compelling story?

We'll get to work on your own research and see how you'd like to go public. Then we'll lay out the steps you need to take to increase your chances of success. 
In the end, you will have a good understanding of how to talk or write about your research in a clear and engaging way, and have the tools to start your own science communication journey.

Learning outcomes

After attending this training, participants should be able to...

• uncover the news value of their own research,
• present their research to the media in a clear and convincing manner.

Competences

An important part of preparing for any further professional step is becoming (more) aware of the competences you have developed and/or want to develop. In the current workshop, the following competences from the UHasselt competency overview are actively dealt with:

• interpersonal competences:
  • oral communication
  • persuasion
  • presentation skills
  • stakeholder awareness
  • (interdisciplinary) collaboration
  • customer-orientedness
  • written communication
    
    

For whom?

• PhD students and postdocs
• 12 places available

When and where?

• October 23, 2024 - 09:30 - 16:30
• campus Hasselt - Old Prison - Yellow room D1.1

Registration?

• Registration is closed since October 14, 2024.
• As places are limited, registering does not automatically imply that you will be able to participate. You will be notified by email after the registration deadline has passed.
• Please cancel your registration at least one week in advance in case you cannot make it (cf. cancellation & no-show policy).

Acknowledged as?

• DS BSH: category 'research management & communication skills' - workshop on communication skills, OR category 'IP, valorisation & science communication' (if you prefer the latter, please send an email to doctoralschools@uhasselt.be after the workshop)
• DS HLS: category 'transferable skills' - compulsory elective course
• DS ST: category 'scientific & generic communication' - course about generic communication