The research group Centre for Applied Linguistics (CTL) carries out pluridisciplinary research. Important research domains of CTL are:
- cross-cultural research (mainly verbal and non verbal communication)
- communication needs and problems of specific populations (mainly business-oriented, possibly targeting a specific sector and/or job category)
- semi-autonomous blended learning (effectiveness and efficiency of language education and didactic methods, in particular those including the use of ICT in support of semi-autonomous learning)
applied linguistics, blended learning, CALL , communication needs, country-of-origin effects in marketing communications, cross-cultural research, didactic software, dyslexia, e-learning, foreign languages, guided self-study, intercultural communication, intercultural differences and similarities, language didactics, LSP (Languages for specific purposes), persuasion strategies in webcare, reading, reading education, semi-autonomous learning, the effects of code-mixing in marketing communications, the effects of typos and language errors on the image of companies, the use of foreign languages in marketing communications, writing