Regenerative tourism: The next step in sustainable tourism

"Sustainability as we know it is dead, doing less harm is no longer enough. The future of sustainability lies in regeneration: seeking to restore and replenish what we have lost, to build communities that thrive, and that allow the planet to thrive too."


J. Walter Thompson Intelligence


Can tourism be a catalyst for the regenerative development of a region? We at ViaVia Tourism Academy strongly believe since our foundation, in tourism that is rooted in the local community. Using
a holistic approach, residents, entrepreneurs, government and visitors together create a thriving community that respects the place with its people, culture and nature. Regional regeneration creates solutions adapted to the unique bio-cultural uniqueness of a place, ensuring greater biodiversity and climate resilience. Tourism thus creates a collaborative advantage rather than acompetitive one, a global impact from a glocal (global + local ) approach. Case study: Karamoja region, Uganda.